Enhanced SKAG
closed
Alexander Scott
closed
Cleaning up and consolidating old feature requests.
G
Guillaume Devinat
Our current stance here is that the most impactful thing you can do with a SKAG is to write a custom, hyper specific ad for it. That's why we updated our SKAG improvement task in August to now let you write and push a new ad when creating your new SKAG: https://changelog.opteo.com/create-skag-2-0-sync-campaigns-to-exclusion-list-113797
In our experience, if you test the best performing ad against your newly created custom ad, you'll generally get better performance (via improved QS, CTR, CR) than if you simply copied over multiple pre-exiting ads from the seed ad group.
And because we now create a SKAG in the same campaign, there shouldn't be any problems with extensions anymore. Do let us know your thoughts!
T
Tarik Abasri
Useful request Matt. I have added a request for SKAGs too which you might find useful. If so, hit that up-button ;) The request is called 'SKAG:custom name for campaigns, etc.'
M
Matt Fall
I support other Matts.
A
Amalia Fowler
Matt Fall: LOLd at this at my desk.